Bet365 review

Bet365 is without doubt the biggest online bookmaker in the world. Still a family-run business, like many online sportsbooks Bet365 started life as a series of high street bookies, founded by Peter Coates in 1974. In 2000 Denise Coates took her father’s betting provision online, and led the company across the globe via the Internet. By 2005 the company had jettisoned its high street bookmaker shops to focus solely on sports bets online. Bet365 now operates in over 200 countries worldwide, covering 1000s of sporting events from Guatemala to Guangzhou and everywhere in between.

About Bet365

Bet365 pioneered the use of In-Play betting, ramping up its mobile offering to offer an app that gives you bets on global sports at your fingertips. To say that In-Play betting revolutionised online and mobile sports betting is the understatement of the century. Not just for punters, but for betting firms themselves. In-Play revenue accounts for nearly 80% of Bet365’s betting revenue, with turnover coming close to £3billion. Bets wagered top a staggering £52billion.

But there is a reason why Bet365 does so much business. Not only is it the biggest, but it is also the most pioneering. Bet365 covers the most markets of any online bookmaker, so whether you want to bet on the latest NFL games or the Premier League, or Japanese J-League or first period goals in Czech Ice Hockey, you will find your market on Bet365. The company was one of the first to introduce free bet bonuses, a model which is now part of every online bookie’s welcome bonus. Bet365 also introduced online casino play into its sportsbook offering, and was the first online sportsbook in the UK to offer online gaming services when it incorporated Microgaming’s poker network onto its site in 2004. To this day, Bet365 offers online casino gameplay to compliment its sports betting operations.

Bet365 Offers

Up to £100 in Bet Credits For New Customers

Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

Bet365 Early Payout Offer

Applies to pre-match bets on the standard Full Time Result market for selected competitions. Bet restrictions and T&Cs apply. New and eligible customers only.

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Bonuses and Promotions

Bet365 boasts one of the most generous welcome bonuses out there, with up to £100 in bet credits on offer for new players who sign up. You must first claim the offer from the “Offers” section in your account, then deposit and place bets (minimum of £5 and up to £100) to be awarded the bet credits on settlement of your bet/s. You then have £100 in bet credits to use as you will. This could be 10 £10 bets on your favourite Premier League team or two £25 e/w bets on horses you fancy. Your bet credits bets must settle within 30 days of claiming the offer.

On top of the main welcome bonus, Bet365 also offers regular promotions to its customers. The operator’s famed Early Payout offer launched on football, which sees your bet paid out as a winner if your team goes two goals ahead. Bet365 now offers its Early Payout promotion on NFL, NBA, Euro Basketball and MLB bets. Customers also receive ad-hoc free bet offers for big games and tournaments, such as Premier League games between top teams like Liverpool and Manchester CIty and Champions League games. Bet365 also offer a Price Promise on horse racing, which will see Bet365 match any higher prices from Ladbrokes, William Hill, Paddy Power, Coral, Sky Bet and Boylesports on any ITV race for bets placed after 10am.

Yes. Bet365 has the rights to live stream scores of sports like football, basketball, squash, tennis, cricket, snooker and darts. All sports available to stream are highlighted with a play button icon, which turns yellow when the game becomes live.

Yes. Bet365 dedicates an app for every single strand of its online offering. You can download Bet365 Casino, Bet365 Games, Bet365 Poker, Bet365 Bingo and Bet365 Live Casino free from the App Store or Google Play.

Yes. On top of its regular Cash Out feature, in which you take a lower payout if your team is winning or in front, Bet365 also offers an Auto Cash Out feature so you can select a return that you will accept if the cash out value reaches that level. It means you never miss a cash out opportunity.

You can deposit using a debit card, PayPal, Apple Pay, Google Pay, Click to Pay, paysafecard, wire transfer, cheque or bank transfer. Bet365 operates Deposit Limit schemes to allow customers to spend within their means. There are no limits to withdrawals, but withdrawals over £20,000 will require other arrangements.

Yes. Customers have a host of contact methods to get in touch with the Bet 365 Customer Service team if they have any account queries. The operator features 24/7 live chat seven days per week, with email, web message via your account, phone or even post also available.

Bet365 summary

The fact Bet365 saw the possibilities of the Internet to transform its business into a worldwide betting superpower before anybody else shows the Stoke-based company knows how to appeal to customers though the language of online betting. Its unique Early Payout offers on major sports around the world offer plenty of global appeal, while its dedicated approach to bonus customisation for each customer feels like Bet365 is your own personal bookie. This is backed up when you contact Customer Support with any queries, which are answered quickly through the medium in which you contacted them. You’ll notice the odds at Bet365 are always at the higher end of the market, giving you confidence you are where you need to be and less reason to look elsewhere.